In this era of rapid globalization, more and more brands are beginning to think about how to move beyond their local markets and enter the international market.
Thus, a new acceleration plan was officially launched──
OBLA: Overseas Brand Landing Accelerator
OBLA’s core goal is to help potential brands quickly understand overseas markets, establish local operating bases, and connect with local resources to achieve long-term business opportunities.
To achieve this goal, OBLA will take action in two major directions.
The first is an on-site in-depth market research plan, which leads the brand to personally visit local retail channels, living environments and potential partners to understand real needs and cultural context.
Second, with "people, space, and capital" as the three core elements, we connect recruitment, venue matching, and investment to create a complete environment for brand implementation.
From preparation to establishing a firm foothold on the ground, OBLA will accompany the brand through every key step.
We believe that a brand should not only go global, but also go long-term and profoundly.
